-This branding project was for a proposed business. It is a complete system creation with brand identity, design system, and deliverables.
-The company concept was called "Elevated Studios," a new art studio following the growing popularity of medicinal marijuana use and inspired by the popular "wine and painting" studios. This art studio would invite guests to enjoy a painting session along with the recreational use of marijuana.
-My immediate design decision was to avoid any stereotypical design choices and pursue a relaxing, and paint focused design.
- Here is a couple of pages from my proposed design book illustrating the design process with the logo, colors, and other various design elements
- I took the logo and design elements and applied them to various physical objects that we thought well represented things that you would find with Elevated Studios branding if it were to become a real physical location.
Here I conceptually designed what we thought Elevated Studios social media presence would look like, between photos, posts, and layout.
-The final step in the project was to physically create a table/booth presentation for guests to view and learn about our company.
-I also created a logo animation for any commercial advertising and a brief explanatory video to be featured on the table for guests to view. You can view both of these videos at the bottom of the page.
